Are you searching for new competitive advantages? Is your company operating in a market undergoing change?
Turn the challenges connected to the rapidly changing contexts of demographics and environment into new opportunities to innovate, make profit and increase market shares.
Engage with Inclusive Design strategy!
Inclusive Design is being written into legislation. Products and services will now have to meet these new criteria’s. This book shows how you can turn these challenges into opportunities for profitable innovation.
Adopt an Inclusive Design strategy and you will come closer to your customers by understanding their needs. Inclusive Design is also used here to describe Universal Design and Design for All.
These books are written as practical step-by-step guides explaining how to involve people in your design and architecture process.
Learn how to get closer to your customers with Inclusive Design!
‘Innovating with people – The business of Inclusive Design’ and ‘Innovating with people – Inclusive Design and Architecture’ are both handbooks that will give you an introduction to how Inclusive Design can be used as a strategy for innovation in any design and in the new book also addressing how to apply it to an architectural process. The idea of the books are to inspire, motivate and to show how industrial and commercial enterprises can integrate a people-centred approach in their own design and development processes. They are practical guides with simple techniques you can use immediately and contains the basic information you need to understand, debate and practice Inclusive Design.
The content is compiled by individuals who have had extensive, practical experience in working with Inclusive Design in a business context. Both books shares insights and learnings gathered over the years and presents in an ‘easy-to-read’ format with rich illustrations. Case studies and examples explain how other companies have benefited from an people-centred innovation approach as part of the development process.
‘The business of Inclusive Design’ gives you details nine research techniques for engaging with people and bringing their points of view into the design process.
While the new book ‘Inclusive Design and Architecture’ also include nine Inclusive Design activities to be added to a typical architectural process simplified in four stages, - briefing through construction to handover.
e in your design process.